Categories: Future Tech

Samsung Galaxy S3 Takes On Nokia Lumia 920 in New Microsoft Ad

Just a week after the much awaited Samsung Galaxy S4 launch, Microsoft has a new ad comparing the Nokia Lumia 920 to the Galaxy S3, Samsung’s flagship phone from last year.

Like most recent Microsoft Windows Phone ads, the 30-second ad compares one particular feature of a Windows Phone with the same feature in a popular Android.

Ben Rudolph of Microsoft takes two pictures of a couple in what looks like a park or carnival at night, one with the Lumia 920 and one with the Galaxy S3.

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When Rudolph shows the photos to the couple the Lumia 920?s photo shows much more detail with bright colors. The Galaxy S3 photo is much darker with less detail.

The objective of the advertisement is to showcase the low-light functionality of the Nokia Lumia 920 which the Samsung doesn’t have. This ad mostly compares the two cameras, and it does seem that they have brought down the brightness of the Galaxy S3. At least that’s what I feel.

Any Galaxy S3 fans wanna talk about it?

Prateek Panda

Prateek is the Founder of TheTechPanda. He's passionate about technology startups and entrepreneurship and enjoys speaking to new founders every day. Prateek has also been consistently regarded as one of the top marketing experts in the region.

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