Microsoft Puts Nokia in Big Trouble

Nokia has gone from the world’s leading smartphone manufacturer to a company on the edge of disaster.

Earlier this month, the company announced a major restructuring, including layoffs of 10,000 employees and a bunch of executive replacements, and lowered its guidance for the second quarter.

And after announcing the Windows Phone 8, Microsoft made Nokia’s problems much worse.

Microsoft unveiled Windows Phone 8, the next version of its mobile platform. As part of the announcement, Microsoft admitted that no current Windows Phones will be upgradeable to the new platform.

Recent Windows Phone customers will get the new start screen. But most of the major new features, like NFC support and NFC-based wireless sharing, new maps, the digital wallet for storing coupons and credits, and Internet Explorer 10, will not be available to any current Windows Phone customer.

Windows Phone 8 also supports a lot of new technology for developers — for instance, they can write apps in C and C++, and can create voice-over-Internet apps that work like regular cell phone calls. Those technologies aren’t supported on Windows Phone 7, which means many new Windows Phone 8 apps won’t work on the current platform.

But in doing all of this, Microsoft just killed the market for Windows Phones for the next three to six months. No customer will buy one today knowing that it will be outdated and not upgradeable in months.

So Nokia’s smartphone sales, already small, will probably grind to a halt until Windows Phone 8 is out.

Nokia CEO Stephen Elop — who joined from Microsoft in 2010 and made the fateful decision to choose Windows Phone rather than Android — must have known this was coming.

In all likelihood, Nokia smartphone sales in Q3 will approach zero. The only question is if Nokia’s other products will generate enough cash to keep the company afloat.

Prateek Panda

Prateek is the Founder of TheTechPanda. He's passionate about technology startups and entrepreneurship and enjoys speaking to new founders every day. Prateek has also been consistently regarded as one of the top marketing experts in the region.

Recent Posts

Funding alert: Tech startups that raked in moolah this month

The Tech Panda takes a look at recent funding events in the tech ecosystem, seeking…

3 days ago

Bitcoin in 2025: Still a Smart Investment?

The first time I heard about Bitcoin was in the summer of 2018 during a casual conversation…

4 days ago

An Open-Source Exploit That Redefined Cybersecurity

Open source software is everywhere—used in almost every modern application—but the security challenges it faces…

4 days ago

KIP Protocol completely denies involvement in $LIBRA token incident

Argentine President Javier Milei is facing impeachment after the cryptocurrency he endorsed called $LIBRA crashed…

5 days ago

Will India reach US$500 B in electronics production by 2030?

India is targeting US$500 B in electronics production by 2030. Last year July, Niti Aayog…

1 week ago

How India can accelerate its ongoing AI revolution with Intelligent Engineering 

The IMF predicts that more Indians will use AI every day than in any other…

1 week ago