In New Ad Campaign, Samsung Tries to Win on the Merits

For many, the iPhone 5 is the talk of the weekend — and that includes Samsung.

The Korean phone maker will tomorrow start running a print ad campaign in national and regional papers that compares the features of its Galaxy S III with those of Apple’s iPhone 5.

The Samsung device does have a larger display, more RAM, and features like near-field communication. As with any competitive chart designed by one of the competitors, the Samsung list puts its own features in the best light and ignores the areas where it falls short.

Here’s our own analysis by AllThingsD’s Bonnie Cha of how the iPhone 5 and Galaxy S III stack up.

Samsung is aggressively trying to pitch itself as the anti-Apple, saying it offers more capabilities with less cult.

This has been the company’s tune for a while now.

Via: All Things D

Team TechPanda

Recent Posts

91.55% of Indian finance websites fail accessibility standards

As digital transformation accelerates, ensuring accessibility remains crucial for millions of Indians with disabilities. Addressing…

2 days ago

Is AI Hitting a Plateau? The Scaling Debate OpenAI Prefers to Avoid

I think OpenAI is not being honest about the diminishing returns of scaling AI with…

2 days ago

PayalGaming becomes India’s first female gamer to win an international award

S8UL Esports, the Indian esports and gaming content organisation, won the ‘Mobile Organisation of the…

3 days ago

Funding alert: Tech startups that raked in moolah this month

The Tech Panda takes a look at recent funding events in the tech ecosystem, seeking…

4 days ago

Colgate launches AI-powered personalized dental screenings

Colgate-Palmolive (India) Limited, the oral care brand, launched its Oral Health Movement. The AI-enabled initiative…

4 days ago

The role of ASR in voice bots: Revolutionizing customer interaction through real-time recognition

This fast-paced business world belongs to the forward thinking organisations that prioritise innovation and fully…

5 days ago