Categories: Tech & Society

Hands-on With Twitter’s New Simpler Search:

Twitter has dropped a brand new search experience on its service to help you find things that really matter to you.

Here’s what Frost Li, an engineer on the Search and Relevance team at Twitter had to say about it:

We’re constantly working to make Twitter search the simplest way to discover what’s happening in real time. To that end, today we’re introducing search autocomplete and ‘People you follow’ search results to twitter.com. In addition to recent improvements like related query suggestions, spelling corrections and more relevant search results, these updates make it even easier to immediately get closer to the things you care about.

Here is a post by Drew Olanoff, TheNextWeb’s East Coast Editor taking the new features for a spin.

Have a look at the autocompletion:

That feature alone is worth the price of admission, but when you throw on the fact that you can now sort through tweets only from the people that you follow, aka “Timeline search”? It’s gangbusters:

It truly is a whole new world, and a whole new Twitter experience to be able to do this. Once again the service feels small when I want it to, or global and massive when I choose.

By being able to search for things like “dog” and narrowing it down to just the people I follow, I can in essence see what all of my friends are saying about their pets. It might sound goofy, but man, it’s powerful. The other neat thing? Your own tweets pop up in the search results:

Suggested results is a great way for Twitter to get users to dig deep into content, without them leaving the site or performing multiple searches:

The user experience for a company that has so much data is key, and very difficult to solve. I’m not saying that Twitter is perfect, but in a lot of people’s minds, this type of experience is what could make the service more long-tail than real-time. That’s huge.

Without a doubt, this is something that the company has been working on for some time. Features like this will go through many iterations in the future, but what we’re seeing is most certainly the core Twitter search experience for years to come.

Credit: TheNextWeb

Prateek Panda

Prateek is the Founder of TheTechPanda. He's passionate about technology startups and entrepreneurship and enjoys speaking to new founders every day. Prateek has also been consistently regarded as one of the top marketing experts in the region.

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