Categories: Tech & Society

Google launches Product Listing Ads in India

Online search giant Google has launched a new ad format, called Product Listing Ads, in India to provide users information like images, price and brands of products that will help people shop better both online and offline.

Everyday, millions of shoppers use Google search to research and discover products to purchase online and offline, and this new format connects users to product-information like looks, price and brands, Google India said in a statement.

Product Listing Ads will appear on shopping-related queries on Google.co.in. This feature will initially be placed on the right-hand side of the search results page above text ads, and it will be labeled as ‘sponsored’, it added.

This ad format will help users easily find and compare relevant products and their prices to fine-tune what they are looking for, the statement said.

Product Listing Ads are a great opportunity for merchants to present their business and promote their products to interested shoppers as well, it added.

Via: TOI

Photo Source: Anil Chopra

Team TechPanda

Recent Posts

Empowering businesses with Unified Device Management: Streamline security & productivity across platforms

In a modern business, device diversity is not just an operational reality; it is the…

18 hours ago

Can taxes cool down AI & crypto’s power hunger? The IMF’s betting on it

We already know that because of the electricity used by high-powered equipment to “mine” crypto…

2 days ago

All our eggs in one cloud: When AWS sneezed & the Internet caught a cold

The recent service outage that Amazon Web Services (AWS) experienced in the US brought several…

5 days ago

Can AI help manage the new threat to our environment caused by AI?

Can we make data centers smart and green? Warning about AI’s electricity consumption speed was…

6 days ago

New tech on the block: Fintech, crypto, cleantech, blockchain & cybersecurity

The Tech Panda takes a look at recent tech launches. Fintech: ICICI Bank & Visa…

1 week ago